In an age of urgency, those capable of taking high quality decision quickly will be rewarded with a massive competitive advantage. But not all decisions are created equal. Different types of decisions require different approaches.
It is during times of crisis that leaders are most scrutinized and evaluated. These are great times to build or destroy your leadership credibility. A crisis may arise due to a unique situation that few companies could have foreseen. How can leaders be effective during a crisis?
How are you being perceived by others? Companies spend big bucks on marketing and promotion in an effort to influence how consumers view their brand. You may not have a similar marketing budget to influence how others perceive you or your business, but you do have a brand. Your brand is your reputation, which is something you can actually control.
Do you want to be part of a tired and complacent organization that’s just going through the motions? Or, one that strikes a chord? The image and message that an organization conveys is a function of its leaders. So what does it take to be a great leader?